The non-governmental and non-profit organisation was established in 2012 in Beijing to upgrade the cities’ attractiveness as international tourism destinations. Guided by the core vision of Better City Life through Tourism, WTCF provides services to its members that cover the entire tourism industrial chain. It aims to facilitate exchanges and cooperation among members, spread the experience of tourism city development, promote tourism products and resources, and contribute to the development and prosperity of world tourism industry. It currently has 136 city members.

The City of Torino joined it in 2015.

WEBSITE: http://en.wtcf.org.cn